Photo by Tara Winstead from Pexels: https://www.pexels.com/photo/robot-pointing-on-a-wall-8386440/

CPAHK Webinar Highlights Digital Marketing's Impact on Beauty and Cosmetics Industry

Hong Kong – On December 19, 2024, the Cosmetic & Perfumery Association of Hong Kong (CPAHK) hosted a successful webinar that attracted over 20 merchants from the beauty and cosmetics sector. The session focused on the pivotal role of digital marketing in facilitating digital transformation for small-to-medium enterprises (SMEs) in Hong Kong. About Digital Transformation Support Pilot Program, DTSPP The webinar emphasized critical areas such as e-commerce, website marketing, and digital advertising, providing valuable insights into how these elements can enhance business operations and customer engagement....

20 December, 2024 · 2 min · 236 words · Gladys Yip
HKUST Career Workshop for the School of Science students, how to build personal branding and use social media for job seeking

HKUST's Career Planning Workshop in the Digital Industry: Essential Skills for Personal Branding and Future's Success

Discover essential skills for success in the digital marketing industry through our recent seminar at HKUST. Learn from industry experts about the importance of sales skills, effective job hunting strategies, and innovative tools for career planning. Ideal for schools and organizations seeking career coaching for students and teenagers. Contact us to learn more!

22 November, 2024 · 2 min · 315 words · Gladys Yip
Event Management and Product Launch Marketing - Saramonic Intercom WiTalk9 Global Launch in Hong Kong 2024

Event Management and Product Launch Marketing - Saramonic Intercom WiTalk9 Global Launch in Hong Kong 2024

Discover the Saramonic WiTalk9, a revolutionary wireless intercom headset system designed for high-intensity environments. With advanced noise cancellation and seamless connectivity, it redefines communication for film crews and event teams. Learn more about its features and benefits.

31 October, 2024 · 2 min · 302 words · Gladys Yip
Guest Speaker Sharing -  How to leverage Threads in E-Commerce & Digital Marketing at the CPAHK and SME Lab Seminar

Guest Speaker Sharing - How to leverage Threads in E-Commerce & Digital Marketing at the CPAHK and SME Lab Seminar

Join over 100 industry professionals in the cosmetics, beauty, medical, and healthcare sectors as they navigate the digital landscape.

24 October, 2024 · 2 min · 318 words · Gladys Yip
youtube-interview-fung-so-bor-alice-ching-mong

Behind the Scenes: Launching Alice Fung So Bor's YouTube Channel - A Case Study in Content Production and PR

Explore the strategic launch of Alice Fung So Bor’s YouTube channel, featuring a celebrity interview, professional production, and effective PR tactics. Discover how we achieved over 15,000 views and 200+ likes through engaging content development and audience engagement strategies.

10 October, 2024 · 2 min · 225 words · Gladys Yip
business mama group 6th anniversary dinner in Hong Kong

Celebrate Six Years of Business Mama Group: A Night of Inspiration and Connection

On September 27, 2024, the Business Mama Group (BMG) celebrated its sixth anniversary with a spectacular dinner in Jordan. Over 100 guests gathered for an evening filled with heartfelt speeches from branch chairs, captivating performances by talented entrepreneurial mothers, and an exciting lucky draw featuring prizes worth over HKD 100,000. With seamless PR services and engaging MCs, the event was a beautiful tribute to resilience and community spirit among women entrepreneurs.

7 October, 2024 · 1 min · 131 words · Gladys Yip
Photo by Pietro Greco from Pexels: https://www.pexels.com/photo/renovation-of-an-apartmetn-flat-9908376/

Case Study: AC Home - SEO and SEM Strategies for Lead Generation of a Air Con Cleaning and Repairing Company in Hong Kong

Explore how AC Home improved lead generation by shifting focus from competitive keywords to high-intent phrases like ‘Repairing Air Con’ and ‘Fixing Air Con Leaking Water.’

5 October, 2024 · 3 min · 442 words · Gladys Yip
Deity X Viviana Sound Solutions Master Class in Hong Kong 2024: How to lav

Deity Microphones X Viviana Sound Solutions: Master Class Hong Kong Reality Show: How to Lav

Hong Kong, 22 February 2024 - Deity Microphones, a leading provider of professional audio solutions, in collaboration with Viviana Sound Solutions, is thrilled to announce the highly anticipated Master Class Reality Show: How to Lav. This exclusive event will take place on 20 February 2024 at the prestigious venue, the Wave in Kwung Tong, Hong Kong, from 7-9pm. The Master Class Reality Show How to Lav is set to revolutionize the way professionals approach audio recording in reality shows, outdoor TV programs and performing arts....

23 February, 2024 · 3 min · 527 words · Gladys Yip
DotDot-HK

DotDot HK - E Commerce Strategy and Email Marketing

Transform your digital marketing strategy with our hands-on approach, designed to tackle the unique challenges businesses face today. Our expert team specializes in SEO, PPC, social media, and content marketing, crafting tailored strategies that align with your goals. Stay ahead of the competition by leveraging our up-to-date industry insights.

10 September, 2023 · 1 min · 111 words · Gladys Yip
damdambirdnest 啖啖燕窩

DamDam Birdnest Limited - Advice On Digital Advertisement

DamDam Birdnest, a Hongkong-based online shop selling edible bird’s nests and Chinese sweet soup, looked for digital advice on Google Search Marketing and Social Media Ads.

9 September, 2023 · 1 min · 108 words · Gladys Yip